Pacific Asia Travel Association (PATA) was formed in 1952. The activities of PATA cover a variety of issues. In collaboration with other international travel organisations and its own chapters, it holds many programmes worldwide like
- Tourism research forums
- Heritage conferences
- Adventure tourism conferences
- Seminars on various themes like HR development, open sky policy etc
- Identifying new trends emerging within Pacific Asia Tourism etc
PATA lays stress on growth and development of sustainable tourism. PATA organises travel marts in which buyers and sellers of tourism products can meet and make business contracts.